The shopping area of Venice
The chain of shopping streets and boulevards, extending from the Rialto Bridge to St. Mark’s square is called Mercerie. This part of Venice was and has always been the connecting link between the religious-political and the economic centre of the lagoon city. Dealers settled along these connecting roads and offered their goods (Mercerie = haberdashery). Thus, these roads developed over time to become Venice’s classic shopping district. From jewellery and fashion, to carnival masks, costumes, everyday food and kitschy souvenir stands of all kinds you can buy almost everything there. Shopping fans need to keep the necessary small change in their pockets – because Venice is everything but cheap!
Along the Mercerie
Most visitors arrive in Venice by train and reach the Mercerie from the north over the Rialto Bridge. From here keep right slightly until you reach the Campo San Bartolomeo and walk past the church until you reach Via 2 Aprile. From here you will reach the three shopping streets: Merceria San Salvador, Merceria San Zulian and Merceria dell’Orologio. The latter leads directly to the Torre dell’Orologio at St. Mark’s Square. It is worth visiting the church of San Salvador on the way.
Landing stage: Rialto or Vallaresso San Marco